Commercial adult learning: floristry

florist.jpg

I took this photo while I was in Kent visiting my mum. A florist was starting up in one of the small row of shops, and even before opening they were advertising Saturday morning workshops at £30 a person.

So this is another example of adult education as a spin-off from a small independent business. If financially successful, the workshops would produce a small additional income for the business at next to no cost, and also help build customer loyalty. For the learners, they offered a chance to pursue an interest with a group of like-minded people.

Back in the 1980s, politicians sometimes used flower-arranging as the epitome of frivolity and waste in public adult education, although they had no notion whether the learners subsequently put their new skills to use at work or in the community.

Now, with public adult learning narrowing down into vocational and ‘essential’ skills, politicians minded to sneer at adult learner are more likely to jeer at basic computing as learning ‘how to work a mouse and how to organise your calendar at Christmas’.

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